What is Digital Marketing

Every year it seems that the Internet continues to grow – new users and browsers show up every day. We’re all on our phones or computers most of the day consuming information. For business owners to stay relevant, they must get with the times and go online. That’s where digital marketing comes in. It encompasses all marketing efforts in the online world. With our help, you can leverage digital channels such as social media and email to connect with a wider audience base.

Content marketing is a commitment, not a campaign.”

Jon Buscall, CEO of Moondog Marketing

SEO

Search Engine Optimization (or SEO for short) is the technical side of digital marketing. To pull it off can be a creative process as well. Successful site optimization makes you rank higher in search results.

Paid Search

Search engines allow advertisers to show ads on their search engine results pages (SERPs). Your ad can be listed above organic search results, generating more clicks and leads. The best part is that you don’t pay anything unless you earn a click.

Social Media

Facebook alone has over 2 billion daily users – out of a global population of just 7.5 billion. We can harness the power of those platforms to promote your products and services. Through services like Facebook Ads, we can drive more traffic to your site or your offer than ever.

Email

Email marketing is the act of sending a commercial message, typically to a large group of people, using email. These emails can be ads, newsletters, informational or any other form of engagement. Done right, emails can build loyalty, trust, and brand awareness.

Detailed statistics sent to you every step of the way.

35%

of product searches start on Google.

90%

of searches made are done using Google.

34%

of “near me” searches result in store visits.

Take your first step into the digital world.

Chris FainDigital Marketing